In the early 1990’s, Nicole was frequently traveling to the Dominican Republic with her family. She has always been passionate about unique, handmade jewelry pieces. When she discovered the Dominican larimar, that was the love at the first sight, inspiring her to use it in her jewelry designs. A combination of love for sun, beach and jewelry, made her decide to move here in 1994.
Nicole explored and found local craftsmen and talented creators able to make her designs reality and in a high quality.
For many years she was hearing sad stories about noise, confusion, pressure and bad quality of the beach and flee market vendors, and from that came the idea of offering travelers a place where they can find quality products and friendly service, and shop with no pressure. Besides her jewelry designs, she expanded the shop offer to the carefully selected local craft works, souvenirs and typical local products, making it a place that has to offer the complete product range.
Chez Nicole Boutique opened in 2005 and grew over the years. Today, with the support of more than 40 employees and countless repeater clients, Nicole’s story is an example of how one’s passion became a business which continues to welcome thousands of visitors each year.